It was a tough call for the Best Digestive Product, but the judges felt overwhelmingly that the winner for 2023 is Alflorex®.
Alflorex® is the leading probiotic for IBS, a condition that affects up to 1 in 7 people in Ireland every day. This probiotic is taken daily to manage and prevent recurrence of IBS symptoms. It costs approx. ¤1/day and reduces ALL of the symptoms of IBS including: abdominal pain – bloating & gas – unpredictable bowel movements like alternating diarrhoea and constipation The unique 35624® culture in Alflorex is a naturally occurring bacterial strain found in the human gut.
This Bifidobacterium longum culture is part of the family of bacteria given by mother to baby at birth. The main long-term aim for Alflorex is to strive to have all IBS patients in Ireland take Alflorex for 1 month. The product conversion score is more than 80% (continued usage) and with a high percentage of this group needing direction and treatment we believe Alflorex can change their lives.
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