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Irish Pharmacy News

Best Digestive Product 2021

Robyn Maginnis by Robyn Maginnis
15 April 2021
in Product News
0
Best Digestive Product 2021

Alflorex® by PrecisonBiotics won the Best Digestive Product – A superb product with repeat custom month after month, said the judges.


The unique 35624® culture in Alflorex® has been clinically tested by leading scientists and gastroenterologists. Alflorex® is the only product in Ireland that contains this culture. It has been recognised by an expert panel of Irish pharmacists and industry experts, voting it the winner of Best Gastrointestinal Product 4 years in a row at the Irish Pharmacy News OTC Awards. The bacterial culture in Alflorex® occurs naturally in the human gut. It’s part the Bifidobacterium family, one of the first kinds of bacteria passed by mothers to their babies at birth. To ensure this natural culture reaches your gut with its properties intact, PBG has created a special formulation and confirmed it’s activity in the gut using the highest standards of scientific testing and human clinical trials.

Alflorex is a consistent high performer in terms of sales and customer satisfaction and response. Peer reviewed evidence based effectiveness can be hard to come by in the supplement category so this is very beneficial. Similarly, being stored at room temperature is a major benefit for customer & pharmacy compared to competitors” Judges comments

Colm O’Sullivan, Head of Communications,
Sara Beltoise, Marketing Director, Aishling Forde, Careline
Advisor & Business Support, PrecisionBiotics Group
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