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Irish Pharmacy News

Best Digestive Product

Robyn Maginnis by Robyn Maginnis
26 March 2024
in Latest, News, Product News
0
Best SPF/ Tanning Product

Alflorex® is the winner of the 2024 Best Digestive Product.

Alflorex® is the leading probiotic for IBS, a condition that affects up to 1 in 7 people in Ireland every day. This probiotic is taken daily to manage and prevent recurrence of IBS symptoms. It costs approx. ¤1/day and reduces ALL of the symptoms of IBS including:

• abdominal pain

• bloating & gas

• unpredictable bowel movements like alternating diarrhoea and constipation

The unique 35624® culture in Alflorex is a naturally occurring bacterial strain found in the human gut. This Bifidobacterium longum culture is part of the family of bacteria given by mothers to babies at birth.

The main long-term aim for Alflorex is to strive to have all IBS patients in Ireland take Alflorex for 1 month. The product conversion score is more than 80% (continued usage) and with a high percentage of this group needing direction and treatment we believe Alflorex can change their lives.

Alison Winger – General Manager Novonesis Ireland – Home of PrecisionBiotics Products

“Alflorex is the highest selling brand in our entire Vitamin Portfolio and trusted by many of our customers (and staff members!) Brand support has been exceptional for us. Given the extensive training and sampling support given, our staff are well equipped to be able to recommend this product to our customers” “Excellent product targeted at IBS. Superb training and great PR plan to back it up along with clinical trial evidence support. Gives great clarity to pharmacy team on how to recommend”

Judges Comments

Previous Post

Best Natural Product

Next Post

Best Children and Baby Product

Next Post
Best SPF/ Tanning Product

Best Children and Baby Product

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