Vivio Junior Multivitamin Tonic by Scope Healthcare by won the 2021 Award for Best Child and Baby Product.
“Vivio Junior is a great, fast selling line,” remarked one of our esteemed judges. Vivioptal Junior is now VIVIO® Junior! This familiar heritage brand has been enhanced and improved to meet the demands of modern day life for kids. It is still packed with all 12 vitamins loved before, including Vitamin D, C and B12 but now with increased levels of zinc and added iodine to support growth in children, their immune system and cognitive function. VIVIO® Junior is a delicious tasting multivitamin tonic suitable from 1year+ and specifically formulated in accordance with the latest research and nutrient guidelines for children.
“This rebrand is a major positive and looks much more oriented to children than the previous version. The clear information about the benefits of the various vitamins on the side of the package is a great sales tool and helps parents with self choice from the shelf. In a competitive market, parents seemed to show loyalty to the previous version and I think this will be reinforced by the rebrand” Judges comments
Product Manager, Scope
